Responsive Web Design (RWD) is a device-independent user interface design philosophy that aims to design and deliver an optimized website experience on devices with different widths and different resolutions: PC, Notebook, Tablet, Smart Phone, etc. It is a technology using which web designers code the style sheets of the website in a manner that its layout magically adjusts itself to more comfortably fit the width of the browser in which it is being viewed.
Not only can we incorporate responsive in your new website design scheme of things, but if you already have a website, we can modify it and make it responsive. Our team has all the tools and technology to make your website more accessible: media queries, flexible grid based layouts that use re-sizing, and flexible images & media.
Definitely Yes. Technologies such as Flash have become obsolete and the web is moving towards standard-driven web development approach that utilizes HTML5 and CSS 3 for developing and designing websites. Those who embrace responsive web design tell the world that they have a vision for the future.
While Responsive Website Design works on fluid grids, media queries, and the @media rule, Adaptive web design (AED) utilizes many of the components of progressive enhancement (PE) as a way to define the set of design methods that focus on the user and not the browser. This means that while both the technologies offer an optimized mobile viewing experience, RWD relies on flexible and fluid grids, and AWD relies on predefined screen sizes. RWD wins hands down over AWD as it does not limit the design per the screen size.
Is an investment in responsive worth it for your business?
These are the questions that frustrate most of the business owners who want to get a responsive website designed for their business. The answer lies in the type of business you run and the audience who visit your website. Simply put, responsive web design is not for everyone. However, for most of the businesses who have younger audiences that browser their site from smartphones, iPads and Android devices, it makes much more sense to go for a responsive web design.
Find out your site usage patterns in Browser and OS report of your site's Google Analytics account. If a considerable size of audience is flowing through the iPhone/iPad channel, it is time for you to go responsive.
For websites that already have a mobile version, it makes sense to go responsive too as the need of managing two separate sites will no longer be there.
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